Did you know? There are approximately 63, according to official estimates. Micro industries represent 0.5% of all industries. In the country, there are 33 million small businesses and about 5,000 medium-sized businesses.
How Digital marketing tools help to boost micro and small-sized businesses?
Digital marketing is a key component of any business. It has the
power to grow your business exponentially and reach more people than ever before.
Small businesses are becoming more and more dependent on digital marketing to reach their customers. With the help of
digital marketing tools, you can ensure that your small business is getting the exposure it needs.
Digital marketing tools can help you generate content for your website, blog, and social media channels. You can also use them to manage your online reputation and track the success of your campaigns. Digital marketing tools are a great way to boost your small business’s online presence.
In this Article, we share with you 10 free and paid digital marketing tools you need when you start any business that helps to boost traffic into your business in 2022
Top 10 Digital Marketing Tools for Small Businesses in 2022
Google Analytics
Google Analytics helps businesses by
tracking the visitor’s behavior on the website, such as which pages they visit, what they click on, and how long they stay on the site. This tool also collects data such as active operating system, device, country and state location, medium, and sources such as redirected from Facebook or any third party website.
Mailchimp
Mailchimp is a popular tool for businesses because it is loaded with a vast number of features that are required at the time of sending bulk emails. There are features like -personalized emails based on customer data like purchase history, location, and interests; autoresponders let you send out schedules and more.
Google Search Console
Google Search Console is a tool that provides information about your site’s crawling, indexing, and ranking on Google’s search results pages, valid and excluded pages by Google, etc. this all data helps businesses to know which page of a website requires improvement in SEO and content.
BuzzSumo
The BuzzSumo is a tool that allows you to analyze how content performs on social media by looking at the number of shares, likes and comments it has received. This information for business products or services can be used to tailor content that will perform better on social media and get more shares, likes and comments. This also helps in increasing trust on customers and engaging customers for a business.
KWFinder
It provides keyword suggestions based on the popularity and difficulty of the keyword, related keywords, and how many searches that particular keyword receives per month. It is designed for marketers, bloggers, and SEO professionals to help them find the best volume keywords for their business.
HubSpot
HubSpot is a cloud-based CRM. The main product of Hubspot is a customer relationship management (CRM) system called HubSpot CRM, which integrates with other software tools to provide an all-in-one platform for managing marketing campaigns, sales leads, and customer service issues of the businesses.
Canva
Canva is an online designing tool for businesses looking for an easy-to-use design tool that helps people create stunning visuals for social media, presentations, posters, logos, Business brochures etc. It’s also perfect for those who are not well-versed in graphic design, as it is built with simplicity and ease of use in
website designing.
Ahrefs
Ahrefs is an SEO tool that provides valuable insights for content marketing and SEO. It can be used to analyze your website, identify your competitors’ traffic, organic keywords, and backlinking numbers of backlinking, its help to find exact links which require quick action for changes.
Slack
Slack is a popular professional messaging application that has been used by businesses to communicate with their employees to work together and manage virtual meetings. Slack offers many features to make it an indispensable tool for the office, including sharing documents and files, group chat, and voice and video calls. It also helps in integrations with other software apps.
Yoast SEO
Yoast Seo is developed for WordPress. This plugin is specially designed for
website Designing to perform better & increase their visibility on Google Search engine results pages. It also provides your content to the highest standards of SEO and overall readability It offers a wide range of features, including Google Search Console integration, keyword and content analysis, XML sitemaps, schema markup implementation and more!